Just Announced

Sept. 16, 2021 – JCPenney Launches New Home Collection with The Novogratz – read more

SEASONAL

Sept. 9, 2021 – Prepare for Autumn’s Arrival with New Seasonal Styles at JCPenney

BRANDS

July 20, 2021 – Introducing JCPenney Beauty, the Retailer’s New, Fully Inclusive Beauty Experience

SEASONAL

Aug. 5, 2021 – JCPenney Rings in New School Year with Style, Value, and Incredible Savings

BRANDS

July 15, 2021 – JCPenney Introduces Thereabouts™ Brand for Fully Inclusive Back-to-School Style


In the Headlines

Chain Store Age
Sept. 10, 2021 – J.C. Penney reimagines two private apparel brands for fall
krgv.com
Sept. 3, 2021 – JCPenney at La Plaza Mall in McAllen reopens after damaged by Hurricane Hanna
pymnts.com
Sept. 1, 2021 – JCPenney Teases BNPL Announcement As Retailer Wants To Meet Consumers Where They Are
The Dallas Morning News
Aug. 25, 2021 – James Cash Penney statue dedication kicks off weekend festival in Wyoming
Washington Post
Aug. 6, 2021 – No seams, buttons or tags: Retailers are rethinking back-to-school clothing for students with disabilities

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